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Monday
Mar262012

Building a Community

When you think of the term “community,” what is the first thing that comes to mind?  Your neighborhood?  Religious affiliation?  Group of friends?  The truth is that community is a broad term that means a lot of different things to a lot of different people.  “Community” covers a lot of ground. Webster defines community as, “a unified body of individuals.”  So yes, community can be sports team, a workforce or a city’s population.  But the term community has taken on a whole new meaning in the past few years.  Why?  A little thing called ‘social media.’ 

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Monday
Mar192012

Building a Following on Twitter

Twitter value isn’t in how many people are following you – it’s not a popularity contest. Listening and learning via Twitter is the bulk of the value.

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Wednesday
Mar142012

Tangerine Tango: Color of the Year

We've had our eye on Tangerine Tango for a while now and it comes as no surprise that it was named PANTONE's Color of the Year.  In one word, this color is delicious! Follow the link to learn more:

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Monday
Mar122012

Rules of Twitter

Twitter defined: Micro-blogging. You can say anything on Twitter as long as it’s 140 characters in length.

To get started, how do you tweet? Set up an account on Twitter. Find people with similar interests and begin following them. Listen in on the conversations to get a good feel for how Twitter works.

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Monday
Mar052012

Building Your Social Media Approach

In order to build a social media approach for your company (or for yourself personally), there are five key steps to consider and follow:

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